17 Free Tools That Every Digital Marketer Needs

Tool Kit

Digital marketing activities can often be arduous tasks. Fortunately, there are hundreds of tools available to aid you in the process. We’ve compiled a list of some of our favorites that we simply can’t live without. These 17 tools will help you become a digital marketing ninja and a GYSHIDO master. Window Resizer This tool allows you to resize your browser windows … Read More

5 Reasons Your In-House Marketing Team Needs a Digital Agency

Man from a Digital Marketing Agency

One of the many decisions business owners face is whether it is necessary to hire a digital marketing agency. For small businesses especially, it is important to be sure before you spend that you will see a return. Budget constraints and your existing marketing efforts may sway you to believe that you don’t need one. But on the contrary, working … Read More

User-Generated Content to Boost Your Social Media Strategy

Image of Food as User Generate Content

Social networks have given users the power to be the creators of their own content. Image and video sharing platforms like Instagram, Facebook, and Pinterest allow members to curate and contribute to the content they want to see. This opens new doors for social media marketing, shifting the dynamic of campaigns from monologue to dialogue. Olapic recently conducted a survey on the … Read More

Where To Find Inspiring Content For Your Brand

Find Content Inspiration Everywhere

When it comes to writing content, at times it can be a challenging task. Creativity is not always around the corner, and you might struggle to find new ideas on subjects to write about. What often happens when you are constantly writing about the same topics is you end up feeling that you won’t find new ways of saying the … Read More

Digital Marketing Trends for 2017

Inbound Marketing Magnet

Tchau 2016. You were one for the books. This past year offered many new insights and developments in the digital space. In this industry, we are always on the lookout for emerging trends to improve our techniques and become more effective marketers. Upon reviewing and analyzing 2016’s evolving digital landscape, we have identified the trends that we believe will pioneer … Read More

Top 10 Trending Digital Marketing Agencies in NYC

New York City is a hub for digital marketing agencies

Digital marketing is a rapidly growing industry. Based on popular rankings, here are the top ten digital marketing agencies of 2016 in NYC. 1. Blue Fountain Media Founded: 2003 Agency Size: 150-200 Employees “Your partner for digital growth. Blue Fountain Media is a results-driven, full-service digital agency specializing in website design, mobile app development, and online marketing. From day one, … Read More

How to Convert Instagram Followers to Customers

Instagram Marketing to Increase Your Sales

Social media marketing is highly valuable for connecting with an audience. Social networks provide a platform to create a brand identity, build an ethos, and develop a following. However, if your social marketing is not converting to sales, then it doesn’t matter if you have 10 followers or 10K. Instagram is one of the most powerful tools for social media … Read More

Messaging Apps and the Future of PPC

Mobile messaging apps as a platform for PPC.

Humans are always looking for new ways to communicate with one another. From the telegram to the text message, we are constantly seeking to improve our ability to interact. As our means of communication become increasingly digital, this opens new spaces for digital marketers to run PPC display ads. Here in Europe, SMS has become virtually obsolete. Long gone are … Read More

How White Labeling in Portugal Will Grow Your Agency in USA

White Labeling for Digital Marketing Agencies

As an owner of a digital marketing agency, you’re in the the business of growing your clients’ businesses. But how do you ensure the growth of your company? White label services are an invaluable resource that your agency should be capitalizing on to increase your margins. Consider a white label agency as your trusty sidekick. They deliver the digital marketing … Read More

White Labeling in Portugal- An Opportunity for Marketing Agencies in the US

Lisbon, Portugal's digital culture is ripe for white labeling.

Digital marketing is standard for business today, and Portugal is the future of all things digital. Lisbon in particular has become increasingly relevant in the global conversation of technology and business. The understated costal capital of Portugal has been making a splash in recent years with its unique start up culture and serving as host of the 2016 Web Summit. … Read More